Sustainability has become an increasingly central part of how companies operate, and digital signage is no exception. Energy-efficient digital signage is an ever more important choice for organizations that aim to act responsibly. Digital signage is practical proptech: a scheduled, remotely managed and energy-smart way to reduce printing, manual work and unnecessary consumption.
Digital communication reduces paper waste when wayfinding, opening hours, campaigns and internal guidelines can be updated in real time without printouts. When you add scheduled use and smart power management, digital signage connects directly to energy efficiency.
Smart power management saves energy and extends device lifetime
One of the biggest factors affecting electricity consumption is screen brightness. If a display doesn’t support automatic or adjustable dimming, it may run at full brightness regardless of ambient light or whether maximum brightness is actually needed. In practice, this shows up as unnecessary consumption — and often a shorter lifetime, too.
With all FirstView digital signage solutions, you can use scheduled power usage, so the screen is on only when it’s needed. This is especially useful in retail environments, where displays are typically required only during opening hours, or in office properties, where communication is needed from morning to afternoon — not throughout the night.
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Also read in the blog how the digital signage works as a first-class customer service »
A professional digital display is a sustainable long-term choice
When purchasing digital signage, it’s important to ensure that the screens are professional-grade devices intended for commercial use — not consumer TVs. All FirstView displays are designed for professional use and built to withstand continuous operation over the long term. Unlike consumer televisions, professional displays are engineered and tested for environments where devices are part of everyday operations, day after day.
A long service life means less electronic waste, because it reduces the need for new purchases. An energy-efficient display can also be relocated if its original use case changes.
Read also: 4 reasons why basic TV doesn’t turn into a digital signage screen »
Remote management makes everyday life easier and reduces travel
With remote management, you can diagnose faults, schedule content, and even reboot devices without a physical on-site visit. Fewer service visits means lower transport emissions and a lighter environmental footprint.
Read more on the blog, Digital signage software from an IT management perspective »
Remote management is also the “quiet superpower” of a paperless office: when content doesn’t need to be updated manually on site, you also avoid printouts and ad hoc rounds across different locations. We support manufacturers’ own remote management solutions, and in addition we provide our customers with FirstView MediaCloud tools for managing the entire device fleet and content from one place.
Explore the remote features of the MediaCloud content management »
Content can affect consumption
Content can influence energy consumption, especially with emissive display technologies where bright areas require more power. For example, LED-based displays may consume more energy when showing light-colored content. In everyday use, however, the biggest and most reliable savings come from scheduling, automatic dimming and power cut-off — in other words, making sure the screen isn’t running at full power unnecessarily.
It’s also good to remember: even if a display shows completely black, that doesn’t automatically mean zero consumption. Real savings are achieved when usage is managed smartly and power is cut off when the display isn’t needed. That’s where scheduled shutdown features and automatic power management settings really prove their value.
A sustainable choice now and in the future
Environmental responsibility isn’t a single trick — it’s a whole. At FirstView Digital, we believe technology should serve both the customer and the environment. That’s why we offer solutions that support a paperless office, are energy-efficient and long-lasting, and can be centrally managed as part of everyday smart-building operations.
By choosing the right displays, management system and operating model, you make more responsible choices without compromising on communication.
Would you like a quick assessment of where the energy savings in your digital signage come from scheduling, brightness settings, or the lifetime and management of your device fleet? Get in touch, and we’ll review the facts and share clear recommendations for reducing your footprint and improving efficiency.